REAL TEETH WHITENING: Colgate Visible White starts whitening your teeth in 1 week and offers you a real white smile when used as directed. SAFE AND GENTLE ON THE ENAMEL: Exfoliates stains and polishes the surface of your teeth while keeping the Enamel safe. INFUSED WITH WHITENING ACCELERATORS TECHNOLOGY: This Teeth Whitening toothpaste is infused with Whitening Accelerators that help in removing stains (like Tea, Coffee, Wine stains) by gently exfoliating stains and polishing the surface of your teeth for a REAL WHITE SMILE. INDIAS MOST USED WHITENING TOOTHPASTE: Colgate Visible White has the highest volume share in Whitening Toothpaste as per Kantar World Panel MAT May22 to June 23 report. MULTI-BENEFIT TOOTHPASTE: Visible White also helps fight cavities and removes plaque build-up. Its sparkling minty flavour gives you a fresher breath with a real white smile. RECOMMENDED ORAL BEAUTY ROUTINE: For a real white smile that lasts, pair it with Colgate Visible White O2 Toothbrush. Brush your teeth twice daily for 2 minutes, rinse with mouthwash for 30 seconds, & replace your toothbrush every 3 months for best results. IngredientsSilica, Sorbitol, Glycerin, Polyethylene Glycol, Sodium Tripolyphosphate, Tetrapotassium Pyrophosphate, Sodium Lauryl Sulphate, Flavor, Cocamidopropyl Betaine, Sodium Carboxymethyl Cellulose, Sodium Saccharin, Sodium Fluoride, Xanthan, Sodium Hydroxide, Sorbosil BFG 51 Blue, Titanium Dioxide in aqueous base.About the brandColgate Visible White is Indias Most Used Whitening Toothpaste (as per Kantar World Panel MAT May22 to June 23 report) that gives you a real white smile starting in 1 week. Its Whitening Accelerators technology gently exfoliates surface stains and polishes teeth surface while protecting your enamel. Apart from the Whitening benefit this toothpaste also offers multiple other benefits like removing yellow stains from your teeth, protecting your teeth against cavities and plaque and freshens your breath. This toothpaste is Gluten-free and completely safe for regular use. This teeth whitening product is made in India. For a better experience try with Colgate Visible White O2 Toothbrush.Skin typeAll Skin TypesGenderUnisexHow to use• Brush teeth thoroughly two times a day, 2 minutes each time. • For maximum & lasting results, use daily. • Children under 6 years of age should have adult supervision and use only a pea-sized amount. • Do not swallow.SeasonAll